ULANDARI, Meli; PUTRI, Yulia Hamdaini; NAILIS, Welly. BRAND AMBASSADOR DAN BRAND IMAGE: FAKTOR PENENTU PEMBELIAN MASKER MUSTIKA RATU. ECONOMIST: Jurnal Ekonomi dan Bisnis, [S. l.], v. 2, n. 2, p. 9–23, 2025. DOI: 10.63545/economist.v2i2.108. Disponível em: http://e.journal.titannusa.org/index.php/economist/article/view/108. Acesso em: 17 apr. 2026.